Matthew Carter: My life in typeface
[ted id=1977]
A ted talk about the connection between technology and design of type through the work of Type designer Matthew Carter. He talks about the effect of tools on form where Type is very adaptable. Unlike a fine art, such as sculpture or architecture, type hides its methods.
The thing I design is manufactured, and it has a function: to be read, to convey meaning.
Matthew Carter
I like how Mathew takes us through his work with type, his ability to adapt like the thing (type) he designs to the ever changing technology and demands from his clients. this talk in my opinion, is a commentary on the design industry as a whole, designers are constantly adapting their methods and skillsets to ever-changing project needs and demands.
References:
Carter, M. (2014, March). My life in typeface. Retrieved December Sunday, 2014, from TED2014: http://www.ted.com/talks/matthew_carter_my_life_in_typefaces